They say first impressions are everything…

Here are a few ways I’ve used my special brand of empathetic creativity and strategic thinking to craft messaging that has made lasting impressions on clients and their audiences:

• I've motivated people to stay connected to—and take control of—their physical and mental health with Fitbit and Google.

• I’ve inspired audiences to discover new ways to experience the great outdoors with AllTrails.

• I’ve laid the groundwork for homeowners and building & design pros to make their spaces shine with Houzz.

• I’ve encouraged anyone with a hardcore sweet tooth to make healthier choices with Oobli.

• I’ve eased cancer patients into the greatest fight of their lives by shedding light on the power of Varian technology.

I’m also the mother of 14 houseplants, collector of dozens of creative hobbies, and I’ll eat an entire block of Parmigiano Reggiano if you’ll let me.